We were very much looking forward to participating once again in Hungary's largest business festival showcasing SME marketing trends. The business year-opener is aimed at leaders of small and medium-sized enterprises, marketing decision-makers and entrepreneurs – going strong since 2014.
In addition to discovering the latest business and marketing trends, we had conversations with many of our partners, discussing plans and ideas for the year ahead. Our partners are seasoned exhibitors, so we had plenty to talk about. You can never have enough event equipment, as the size of the rented stand greatly influences the number of items on display.
The majority of exhibitors came from the online space, yet to showcase their portfolios and presentations they used the very advertising tools that we also design and manufacture.
It was a pleasure to see that online marketing products also need tangible, touchable exhibition tools. Every stand always has at least one roll-up or pop-up backdrop wall, a counter display is a must, and leaflets and catalogues are indispensable too.
The illuminated pop-up displays simply glow, even in the best-lit event centres. They draw the eye, and the message, logo or brand placed on them is absorbed by visitors more quickly.
Floor stickers are also growing in popularity; they complement a vertical surface, such as a roll-up, as can be seen at our partner's stand.
If you also need exhibition tools, feel free to contact us, whether it's for rental or custom manufacturing.
